Your Checkout Page Is Leaking Revenue — Here's the Fix
Imagine this: a customer lands on your custom-built storefront. They've added three items to their cart. Then they hit a question — "Does this ship to Auckland?" or "Can I use my loyalty code here?" — and there's nobody to ask. No chat widget. No instant answer. So they leave.
This happens thousands of times a day on beautifully designed React, Next.js, and Vue storefronts that invested heavily in the front-end experience but left the support layer completely empty.
The good news? Fixing it takes literally one line of code.
What In-Chat Checkout Support Actually Means
The e-commerce world is buzzing about unifying checkout and support into a single conversational flow — and for good reason. When a customer can ask a question and complete a purchase inside the same chat window, the friction that kills conversions simply disappears.
This isn't just a feature for big-platform stores. Custom websites built on React, Next.js, or Vue can have this exact experience today — without rebuilding anything.
Ruma AI's Embed Script for any website drops a fully autonomous agentic AI into any website with a single script tag. It doesn't matter what framework you're using. If your site renders HTML, it works.
How It Works: One Line, Full AI Power
Here's the practical reality for developers and business owners:



