13 Autonomous Tools

Every tool your AI agent needs,
built right in

No scripts or decision trees. Your AI reads the conversation, picks the right tool, and executes autonomously.

🔍

E-commerce

Search Products

Searches your entire WooCommerce catalog in real-time. Returns product cards with images, prices, stock, and ratings.

search_products("earbuds", max_price=80)

Result

ProBuds Ultra$79.99

StockIn Stock

Rating★★★★★

Add to Cart

📦

Support

Track Orders

Instant lookup by order ID or email. Shows carrier, tracking number, delivery ETA, and live status.

check_order(4521)

Order #4521

StatusShipped

CarrierFedEx

ETAMar 27

🛒

E-commerce

Add to Cart

Handles variants, quantities, and bundles. "I want the blue one in large" — done.

add_to_cart("SKU-291", qty=1, variant="Blue/L")

🏷️

E-commerce

Apply Coupons

Finds and validates discount codes. Shows savings and applies automatically.

apply_coupon("SAVE20") → saved $16

📅

Scheduling

Book Meetings

Checks Google Calendar & Calendly availability. Creates events and sends invites.

book_meeting("2026-03-28T14:00")

🤝

Escalation

Transfer to Human

Seamless WebSocket handoff to live agents with full conversation context preserved.

transfer_to_human(reason="refund")

📞

Voice

Voice Calling

Real-time AI phone conversations with natural speech in 50+ languages.

voice_call(lang="en", context="order")

🔄

Outbound

Schedule Callback

Queues outbound calls for follow-up. AI calls back at the scheduled time.

schedule_callback("2026-03-27T10:00")

👤

CRM

Save Leads

Auto-captures visitor info and syncs to HubSpot, Salesforce, or Zoho CRM instantly.

save_lead(email, name) → HubSpot ✓

🔒

Security

OTP Verification

One-time passwords for secure customer identity verification before sharing sensitive data.

verify_otp(email, code="291847")

📝

Analytics

Get Product Details

Fetches complete product info — pricing, variants, stock levels, images, and descriptions.

get_product_details(id=291)

✉️

Comms

Send Email

Automated emails — order confirmations, follow-ups, summaries, and notifications.

send_email(to, subject, body)

💬

Comms

Send SMS

Text notifications and updates when customers prefer mobile communication.

send_sms(phone, message)

📋

Analytics

Generate Summary

AI-powered conversation summaries — key points, sentiment analysis, and action items.

generate_summary(visitor_id)

🛒 WooCommerce Integration

Products, carts & coupons — on autopilot

Your AI searches your entire WooCommerce catalog, shows product cards, manages the cart, and applies discount codes — like a real sales assistant that never sleeps.

✓Real-time product search with filters
✓Add-to-cart with variant & bundle support
✓Auto-apply coupons with savings calculation
✓Stock availability checks

Store Assistant

Online

Do you have wireless earbuds under $80?

⚡ search_products("earbuds", max_price=80)

Found a great match!

ProBuds Ultra

$79.99

★★★★★ · In Stock · Free Shipping

Add to Cart

Apply code SAVE20

⚡ apply_coupon("SAVE20")

Done! You saved $16.00. New total: $63.99

Store Assistant

Online

Where is my order #4521?

⚡ verify_otp → check_order(4521)

I've verified your identity. Here's your order:

Order #4521

Shipped via FedEx

Tracking: FX928371 · ETA: Mar 27

In Transit → Delivered

📦 Order Tracking & OTP

Order tracking & secure verification

"Where's my order?" — answered in seconds. OTP verification ensures only the right people see sensitive data.

✓Lookup by order ID, email, or phone
✓Live tracking with carrier & ETA
✓OTP-verified secure data access
✓Return & refund status checks

📞 Voice & Scheduling

AI voice calls & auto meeting booking

Real-time AI voice conversations in 50+ languages. Automatic scheduling through Google Calendar and Calendly — no human needed.

✓Natural AI voice conversations
✓Google Calendar & Calendly sync
✓Auto slot checking & booking
✓Full context carried into calls

Store Assistant

Online

I'd like to book a demo for tomorrow

⚡ check_availability("2026-03-27")

I found these available slots:

10:00 AMAvailable

2:00 PMSelected ✓

4:30 PMAvailable

2 PM works!

⚡ book_meeting("2026-03-27T14:00")

Booked! Calendar invite sent to your email. See you tomorrow at 2 PM.

Store Assistant

Online

Hi! I'm your AI assistant. How can I help?

Hi, I'm Sarah from TechCorp. We're looking at your Pro plan.

⚡ save_lead(name="Sarah", company="TechCorp")

Lead Captured

NameSarah K.

CompanyTechCorp

Score92/100

Synced toHubSpot ✓

I'd like to discuss custom pricing

⚡ transfer_to_human(reason="custom pricing")

Connecting you to our sales team now. They'll have your full conversation history.

🟢 Agent Sarah has joined the chat

📊 CRM & Live Agent Handoff

CRM sync & live agent handoff

Every lead auto-pushes to your CRM with scoring. When humans are needed, seamless WebSocket handoff preserving full context.

✓Auto-sync to HubSpot, Salesforce, Zoho
✓AI-powered lead scoring
✓Smart escalation to live agents
✓Full context preserved on transfer

How It Works

Live on your WordPress site
in under 5 minutes

Three steps. No coding. No configuration headaches.

1

Train your AI

Upload your data — PDFs, website URLs, or plain text. Your AI builds a complete knowledge base with product info, policies, and FAQs in minutes.

📄 PDF Upload 🌐 Website Crawl ✏️ Manual Text

Training Data

📄

product-catalog.pdf

2.4 MB · 142 pages

✓

🌐

mystore.com

Crawled 47 pages

✓

✏️

Return policy & FAQs

Typed manually · 1,200 words

✓

Training complete100%

2

Install the plugin

One-click WordPress install from the plugin directory. Paste your API key and the chat widget appears on your site — fully customizable themes, colors, and prompts.

⚡ One-click install 🎨 Custom themes 🔑 API key auth

WordPress Admin

🔌

Ruma AI Chat

v2.0 · Agentic AI for WordPress

Active & Connected

sk-ruma-****-****-7f3d Copy

🎨

WP Blue Theme

💬

3 Prompts

🤖

AI Avatar

3

Go live — AI handles everything

Your AI agent is live — handling chat, voice calls, product searches, order tracking, and CRM sync. 24/7 in 50+ languages. You focus on growing your business.

💬 Chat 📞 Voice 📦 Orders 📅 Bookings 📊 CRM 🌍 50+ langs

Dashboard · Live

847

Queries resolved

2.1s

Avg response

94%

Auto-resolved

4.9★

Satisfaction

Recent activity

💬

Product inquiry resolved

2s ago

📦

Order #4523 tracked

18s ago

📞

Voice call completed (1:42)

1m ago

📅

Meeting booked — 2pm tomorrow

3m ago

👤

Lead synced to HubSpot

5m ago

Widget Customization

Make it yours —
fully customizable widget

Choose themes, colors, avatars, starter prompts, and position. The widget matches your brand perfectly.

Customize colors, avatar, name, greeting, starter prompts, position, and more.

Pro plan users can remove Ruma AI branding for a fully white-label experience.

WordPress Pricing

Simple pricing that scales
with your store

Start free. Upgrade when you're ready. No surprises.

Free

Get started with AI support

$0

Get Started Free

Includes

✓ 100 messages / month
✓ 1 business
✓ Website widget
✓ AI chat agent
✓ Basic training (URL, text)
✗ Telegram bot
✗ Voice calls

Go

For small businesses getting started

$9/mo $9/mo

Start Free Trial

Everything in Free, plus

✓ 1,000 messages / month
✓ 2 businesses
✓ Telegram bot
✓ Website widget
✓ File training (PDF, DOCX)
✗ Voice calls
✗ CRM sync

Basic

Growing teams with voice needs

$29/mo $29/mo

Start Free Trial

Everything in Go, plus

✓ 5,000 messages / month
✓ 5 businesses
✓ Voice calls (AI voice agent)
✓ Telegram bot
✓ Advanced training
✗ CRM sync
✗ Calendar booking

The Most Powerful AI Agent for WordPress

Every tool your AI agent needs,
built right in

Search Products

Track Orders

Add to Cart

Apply Coupons

Book Meetings

Transfer to Human

Voice Calling

Schedule Callback

Save Leads

OTP Verification

Get Product Details

Send Email

Send SMS

Generate Summary

Products, carts & coupons — on autopilot

Order tracking & secure verification

AI voice calls & auto meeting booking

CRM sync & live agent handoff

Live on your WordPress site
in under 5 minutes

Train your AI

Install the plugin

Go live — AI handles everything

Make it yours —
fully customizable widget

Simple pricing that scales
with your store

Install on WordPress in 5 minutes

Feature	Free	Go	Basic	Pro	Ultra
Messages / month	100	1,000	5,000	20,000	100,000
Businesses	1	2	5	10	50
Website widget	✓	✓	✓	✓	✓
Telegram bot	✗	✓	✓	✓	✓
Voice calls	✗	✗	✓	✓	✓
CRM sync	✗	✗	✗	✓	✓
Calendar booking	✗	✗	✗	✓	✓
Phone number	✗	✗	✗	✓	✓
Shopify	✗	✗	✗	✓	✓
Remove branding	✗	✗	✗	✓	✓
Priority support	✗	✗	✗	✗	✓

The Most Powerful AI Agent for WordPress

Every tool your AI agent needs,built right in

Search Products

Track Orders

Add to Cart

Apply Coupons

Book Meetings

Transfer to Human

Voice Calling

Schedule Callback

Save Leads

OTP Verification

Get Product Details

Send Email

Send SMS

Generate Summary

Products, carts & coupons — on autopilot

Order tracking & secure verification

AI voice calls & auto meeting booking

CRM sync & live agent handoff

Live on your WordPress sitein under 5 minutes

Train your AI

Install the plugin

Go live — AI handles everything

Make it yours —fully customizable widget

Simple pricing that scaleswith your store

Install on WordPress in 5 minutes

Every tool your AI agent needs,
built right in

Live on your WordPress site
in under 5 minutes

Make it yours —
fully customizable widget

Simple pricing that scales
with your store